Axis Direct Franchise or Sub Broker – Find Revenue Sharing, Security Deposit and more

Axis Direct Sub Broker is an influential group of sub-brokers that have got a lot of achievements to their name. This article will give you comprehensive knowledge about all the details of the Axis Direct Franchise.

Below you will find information about the company, its business models, revenues, deposits, offers, infrastructure, commissions, and customer ratings. Do not miss out on any point to know about the company broadly.

Axis Direct Franchise Highlight
Top Business Model Sub Broker
Initial Investment Required Rs.100,000 – Rs.300,000
Revenue Sharing 50% – 60%
Payout Time 35 Days
SB Code Activation Time 20 Days

Axis Direct Franchise SubBroker


What do you know about Axis Direct Franchise?

Founded in 2011, Axis Direct Franchise is a big name in the stock market with its headquarters in Mumbai, India. Mr. ArunTukral privately owns the company.

It is a full-service broker house that assists clients with various types of financial services. Axis Direct Sub Broker needs nearly 20 days for the activation of SB Code, and its Payout time is 35 days.

Axis Direct Business Partner Overview
Here is the overview of Axis Direct Franchise
What type of Company is it? – Public / Private Private
What is the Broker type? Full Service Broker
Where is the Headquarter located? Mumbai, India
Who is the Founder? Arun Tukral
What is the year of establishment? 2011
How many days it takes for SB Code Activation? 20 Days
How many days/weeks it takes for Payout? 35 Days

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    What are the various Business Models does Axis Direct Sub Broker Program provides?

    Axis Direct Franchise offers one business model, which is the Sub Broker Model. This model is different from the other models as it is based on the market.

    • Sub Broker / Authorised Person

    Axis Direct Sub Broker / Authorised Person

    Axis Direct Sub Broker is less costly in comparison to the other three models. However, there is no scope for referral Programs, Master Franchises, and Remisier in the Axis direct business model.

    The Axis Direct Sub Broker is a partner program that was initiated in 2012 by the house of Axis direct. Here the sub broker holds the role to revolve around and bring in more clients to invest in commodities, mutual funds, and equities.

    Axis Direct Franchise Business Models
    Know about various Business Models of Axis Direct
    Is the Sub Broker business model available? Yes
    Do they provide Referral Program? No
    Do they provide Master Franchise Model? No
    Does this broker provide Partner / Remisier model? No

    How does an Axis Direct Sub Broker Revenue Sharing works?

    From the above table, you can easily understand the Axis Direct Franchise Revenue Sharing policy. The Sub Broker model of the company offers 50% to 60% of revenue to the sub-broker, which is quite a good value.

    The Axis Direct Sub Broker Commission may vary with the sales of various assets.

    Axis Direct Sub Broker Revenue Sharing
    Find the details of Arch Finance Sub Broker Commission for all Business Models
    What is the revenue sharing for Sub Broker program? 50% – 60%
    Do they provide revenue sharing or direct pay for Referral Program? NA
    How much is the revenue sharing Master Franchise business? NA
    How much is the revenue sharing required for Partner / Remisier model? NA

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    What is the Axis Direct Business Partner Security Deposit requirement?

    Security Deposit is the amount of money that needs to be paid by the sub-broker to set up their business with the name of Axis Direct.

    A deposit of a minimum of Rs. 100,000 and a maximum of Rs. 300,000 is required to be made as Security with Axis Direct Securities Franchise Cost.

    There is no Referral program, Master Franchise, and Remisier options in Axis Direct Sub Broker Investment.

    Axis Direct Franchise Security Deposit
    Check the Axis Direct Franchise cost requirement for each business model
    How much is security deposit required for Sub Broker Program? Rs.100,000 – Rs.300,000
    Is there any security deposit required for Referral Program? NA
    What is the initial investment required for Master Franchise Model? NA
    What is the deposit required for Partner / Remisier Model? NA

    What are the various Offers rolled out by Axis Direct Authorised Person Program?

    Axis Direct Franchise Offers Flexible Revenue Sharing to its business partners.

    The Axis Direct Sub Broker Offers also follow the attractive offer of a 10,000 Initial Deposit but does not acknowledge Flat Revenue Sharing, Zero Revenue Sharing with Prepaid, and Zero Deposit.

    Axis Direct Sub Broker Offers
    Here are the list of Axis Direct Franchise offers available to the clients
    Do they provide Flexible Revenue Sharing offer? Yes
    Are they providing Flat Revenue Sharing offer? No
    Do they offer Zero Revenue Sharing model with Prepaid payment? No
    Do they provide Zero Deposit scheme? No
    Are they offering 10k Initial Deposit scheme? Yes

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    What are the various Supports provided to Axis Direct Partner?

    Axis Direct Franchise Support provides a significant amount of support to each of its business partners. It provides Marketing Support to the franchises and the sub-brokers along with back-office support.

    Axis Direct Partner Support offers thorough training on all the products of the company. They are also given trading support so that they can deal with their clients most suitably.

    Axis Direct Business Partner Support
    Here are the various Support Axis Direct Franchise needs to provide to their clients
    Do they provide Acquisition Training to their associates? No
    Do they provide Training for Dealers of their sub brokers? No
    Are they providing Product Training for their business partners? Yes
    Do they provide Back-Office Support for their authorised person? Yes
    Are they providing Trading Support to their business partners? Yes
    Are they sharing Advisory Support with their partners? No
    Does the broking house provide Marketing Support to their sub brokers? Yes

    Which is the Infrastructure required for Axis Direct Sub Broker Program?

    Every broking house has set some infrastructural requirements for their business partners. The franchises and sub-brokers have to abide by those criteria to get a trading license from the company.

    Similarly, Axis Direct Partner Requirement has also some infrastructural requirements set that the franchises and sub-brokers have to fulfill to work as an Axis Direct Franchise or Axis Direct Sub broker.

    The Axis Direct Sub Broker InfraRequirement goes by:

    • The franchise or sub-broker must have at least five employees
    • They should maintain a trading terminal
    • Their offices should be having a good internet connection and telephone lines
    • The franchise or the sub-broker should have an office area of a minimum of 300 square feet
    Axis Direct Partner Infrastructure Requirement
    Find the various Infra required to take up Axis Direct Franchise
    What is the Employee Strength needed to start this franchise? Minimum 5
    Do the Sub Broker needs to provide Trading Terminals? Yes
    Is the Internet Connection mandatory to take up franchise? Yes
    Are Telephone Lines mandatory for Business Partners? Yes
    Is it mandatory to provide Research Services by Sub Broker? No
    How much is the size of Office Area required to become a Sub Broker? Minimum 300 Sq Ft

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    What are the Eligibility Criteria to Become Axis Direct Partner?

    Axis Direct follows some simple eligibility criteria for appointing sub-brokers. These Axis Direct Sub Broker Eligibility criteria are:

    • The broking franchise needs to be registered with SEBI to qualify for Axis Direct Franchise Eligibility criteria
    • Axis Direct Sub Broker must be of minimum 18 years of age and hold a graduation degree
    • The sub-brokers must have clean track records to be eligible for partnering with Axis Direct

    What are the brokerage charges levied on the Clients of the Axis Direct Franchise?

    Axis Direct Authorized Person Charges a brokerage of 0.05% on Equity Intraday. 0.50% is charged on Equity Delivery. The charge for Equity Options is Rs. 10 for a single lot, and the expense of Currency Options is also the same.

    The Axis Direct Partner Charges on Equity Futures, Currency Futures, and Commodity is in the range of 0.03% and 0.05%.

    Axis Direct Sub Broker – Brokerage Charges to Clients
    Here are the brokerage charges levied by Axis Direct Sub Broker to their clients
    What are Equity Intraday charges? 0.05%
    How much are Equity Delivery charges? 0.50%
    How much is the charge levied on Equity Options? Rs.10 per Lot
    How much are the Currency Options charges? Rs.10 per Lot
    What are Equity Futures charges? 0.05%
    What are the charges levied on Currency Futures? 0.05%
    What are the charges levied on Commodity Trading? 0.03% – 0.05%

    What are the Account Opening Charges Levied to the clients of Axis Direct Sub Broker?

    Axis Direct Franchise Charges Rs.0 as its Account Opening Charge, and that is fixed for all the business partners. The minimum margin money that needs to be maintained with the company is Not Required.

    The Annual Maintenance Charges for the Demat account is Rs. 750 for a year and for the trading account is zero. Axis Direct Sub Broker Charges a transnational charge of 0.00325% on all the transactions done.

    Axis Direct Franchise – Account Opening Charges to Clients
    Here are the account opening charges levied by Axis Direct Franchise to their clients
    What are the Account Opening Charges? Rs.0
    What is the Margin Money required? Not Required
    What is the charge for Demat AMC? Rs 750 (From 2nd year)
    how much are Trading AMC charges? Zero
    How much is the Transaction Charges levied? 0.00325%

    How to become an Axis Direct Partner or Sub Broker?

    For being a sub-broker at Axis Direct, the user had to follow the below-listed steps. A person possessing market knowledge can apply it quickly. Here are some of the steps that can be followed to be an Axis Direct partner:

    For starting, the user had to fill out the respective form available on the Axis Direct website. Also, the user had to open one of the three accounts, i.e., Savings, Trading, or Demat.

    Upon receiving the details, the authorized salesperson calls the applicant to verify. Once the verification is complete, a meeting is conducted between the applicant and the authorized salesperson.

    All the documents are verified for the next round. The applicant receives the account ID, and the process takes around 3-5 days.

    Documents required to become Axis Direct Partner

    The user must submit the below-listed KYC documents to register as a sub-broker and partner.

    • The Aadhar card serves as identification, and any other utility-related document, like a passport or voter ID card, may be used as address evidence.
    • Age Evidence: A passport, a school certificate, or a Pan Card
    • SEBI Certificate of Registration
    • A duplicate of the office lease contract
    • The cheque was made out for the security deposit amount.
    • Passport size photographs

    Why Partner with Axis Direct?

    • A subsidiary of a reputable financial institution.
    • Various brokerage schemes are tailored as per the demands of sub-broker
    • The customers have access to quite powerful research tools.
    • It has received numerous accolades and distinctions.
    • Ensuring the client always has a suitable balance of risky and secure investments.
    • Efficient customer care team available round the clock.

    Axis Direct Franchise – Pros & Cons

    Axis Direct franchise has a long list of advantages for the users. Let’s have a look at some of them:

    • The third-largest financial institution in India, Axis Bank, is renowned for its authenticity.
    • Flexible sharing of profits scheme.
    • Numerous trading platforms are available, including those for equities, derivatives, commodities, initial public offers (IPOs), and several other profitable sectors.
    • Materials like posters, banners, and hoardings are offered as marketing help.
    • A top-notch support system that can conduct research and provide training
    • A 3-in-1 Account will be advantageous to customers.
    • The usefulness of the services offered by Axis Bank, such as loans
    • A small sum is needed as a security deposit for the unit.


    To give the sub-broker/franchise the most exposure, the Axis Direct Sub-broker/franchise/authorized person/Business Partner program is designed statistically to exclude adverse facts.

    Due to the revenue sharing ratio of sixty to forty, one disadvantage is that the sub-broker can only get sixty percent of the profit.

    Axis Direct Franchise Registration

    To register for a franchise, you need to follow the below-listed steps:

    • The user needs to fill out the registered form available online.
    • They will receive a call from the company to confirm their interest in the partnership company.
    • Going further, an appointment with the sales executive will be fixed.
    • All the documents, along with the cheque, had to be submitted.
    • On document verification, the user receives the account ID.
    • Now they can start their business and is an authorized direct franchise!

    Earning the potential of an Axis Direct Partner / ROI

    One to three lakh rupees will be required as an initial investment fee. However, the sub-broker will receive a return if the broker decides to leave the firm. The payment for membership in the NSE, BSE, etc., would never be reimbursed.

    The sub-broker will be liable for the expenses related to maintaining a back office, including rent, phone charges, internet access, and other related expenses; the percentage of the profits that will be split increases with the size of the initial investment.

    The authorized person will receive 60% of the money earned by the sub-broker, and the broker will keep 40% of the revenue for themselves. This division of the revenue will be done in the ratio of 60:40.

    However, there may be some flexibility in how the revenue is distributed if the franchise owner can increase sales above the target or if the sub-broker invests with a large security deposit.

    Axis Direct Authorized Person – Products Offered

    Here is the offer with Axis Direct authorized person:

    • Various financial products include stocks, commodities, IPFs, SIPs, and so forth.
    • The provision of trade services on various digital platforms, including mobile and desktop computers.
    • The ease with which portfolios can be created and managed.
    • A reliable advice system for managing mutual funds and other types of portfolios.
    • In addition, services such as tax management, loan management, push notifications, and so on are also available to users.
    • A 3-in-1 account that allows the user to transfer their funds easily.

    What are the Customer Ratings of the Axis Direct Authorised Person Program?

    The Axis Direct Franchise Ratings have managed to pull off good numbers of their clients. The Revenue Sharing Model has attracted the highest rating of 3.1 out of 5 points. The next on the list is the Security Deposit and experience of the customers who have received 3 points.

    Many attractive offers provided by Axis Direct fetched 2.8 and mobile applications, and trading platforms got 2.9 points. Axis Direct Franchise’s overall rating is 2.9 points and has received 3 out of 5 stars.

    This clearly shows that the customers are happy with the services offered to them, and they trust Axis Direct franchises and Axis Direct Sub Broker Review.

    Axis Direct Franchise Customer Ratings
    Find Client Ratings & Reviews against multiple parameters for Axis Direct
    According to Revenue Sharing Model of the Franchisor 3.10 / 5
    Ratings as per Security Deposit provided by the company 3.00 / 5
    As per Experience in the Sub Broker Business 3.00 / 5
    As per Offers provided by the Broking Franchise 2.80 / 5
    Ratings as per Mobile Trading App & Trading Platforms 2.90 / 5
    Overall Ratings of the Sub Broker Franchise 2.90 / 5
    Star Ratings ★★★☆☆

    Axis Direct Franchise Conclusion

    Axis Direct Franchise and Axis Direct Sub Broker have been offering commendable services to the various categories of clients it has.

    The useful products backed by the right amount of experience can help you grow as a perfect sub-broker.

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